Freedom: Côte d’Ivoire

Photographs and Styling by Ngadi Smart

We asked creators around the world to interpret the meaning of latitude through the ultimate language of self-expression: fashion. The result? A global tapestry depicting modern-day culture and identity, woven together by threads that feel as universal as they do unique.

5°13′32.5″ N, 3°45′17.5″ W
Grand-Bassam, Côte d’Ivoire
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“Society can put such a strain on how we should act, who we should be, and what we should wear, and I think taking control of your own identity and image is one of the most freeing things one can do to express themselves. African culture puts a really big emphasis on presentation, status, and style. In traditional cultural events such as Abissa Festival in Grand-Bassam, people choose to wear items or costumes that may show their wealth, power, or symbolism. I think that, as Africans, we pride ourselves even more on our appearance than others, as well as how we can communicate visually who we are to the other.” Ngadi Smart

CLOTHING (THROUGHOUT) Kader Diaby (OLOOH Concept), ACCESSORIES (THROUGHOUT) Coulibaly Salya, FLORAL PIECES (THROUGHOUT) Jean-Baptiste Kiemtore MODELS Saadia (Kwayo Model Management) and Frédéric Ablé PHOTOGRAPHY ASSISTANT Charles Bley Bedi

This article appears in Volume 02: Latitude of Atmos.

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Freedom: Côte d’Ivoire